Bawd-y Beginnings
Soft. Sculpted. Effortless. ButterBawd began with one vision: to create fabrics and fits that truly work and elevate everyday essentials. Pieces that feel as good as they look, move with you, and hold you comfortably without compromise. The goal was never just style, it was to design versatile pieces that support, flatter, and celebrate every curve. What started as countless fabric tests and fit experiments has become a brand you can rely on and love completely.
Meet Our Founder
"How do you build a brand that hugs like second skin? I started ButterBawd because I could never find tops that truly worked. Curves were squeezed, comfort was missing, and nothing fit the way I wanted. Internationally there were amazing fabrics and designs but in India the options just weren’t there. I decided to take up the challenge myself. After a year of research, testing, and experimentation later ButterBawd was born. Every piece is designed to hold, flatter, and move with you while feeling impossibly soft. That is ButterBawd."
- Ritika
Pillars of the Bawd
Soft foundations. Bold intentions. This is how we do things.
Meet The Melt-makers
Proudly made in India, crafted by hands that know exactly how to butter you up with buttery-soft sculptwear that hugs every curve, glides with your moves, and keeps your bawdy feeling fierce and free.
Each piece is designed to lift you up, smooth you out, and let your confidence melt any room.
From our hands straight to your bawdy, because you deserve nothing less than flawless.
